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Basics Of Digital Marketing

Categories: Marketing Mastery
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About Course

Digital marketing encompasses a range of online strategies to promote products and services. It leverages platforms like social media, email, search engines, and websites to reach targeted audiences effectively. Techniques such as SEO (Search Engine Optimization), content marketing, and pay-per-click advertising help enhance visibility and engagement. Data analytics plays a crucial role, allowing marketers to track performance and optimize campaigns in real-time. With the growing importance of digital presence, businesses of all sizes increasingly invest in digital marketing to build brand awareness, generate leads, and drive sales, adapting to the ever-evolving online landscape to stay competitive.

What Will You Learn?

  • Digital Marketing
  • Google Ads
  • Meta ads
  • Facebook & Instagram Ads

Course Content

Basics Of Digital Marketing
The basics of digital marketing involve promoting products or services through online channels to reach and engage target audiences. Key components include search engine optimization (SEO), which improves website visibility, and content marketing, focusing on creating valuable content to attract customers. Social media marketing leverages platforms like Facebook and Instagram to build brand awareness and foster community interaction. Email marketing is used for direct communication, nurturing leads, and retaining customers. Pay-per-click (PPC) advertising allows businesses to drive traffic through targeted ads. Understanding analytics is crucial for measuring success and refining strategies. Overall, digital marketing is essential for modern business growth and customer connection.

  • Intrduction Of Digital Marketing
    08:48:49

Student Ratings & Reviews

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Dipak Vaidya
Dipak Vaidya
10 months ago
The "Introduction to Digital Marketing" course provides an excellent foundation for anyone looking to navigate the digital landscape. From the outset, the course offers clear insights into key concepts such as SEO, content marketing, social media strategies, and analytics.
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